Broadcasts are one-time email messages sent to your subscribers, allowing you to share timely updates, promotions, or announcements. They can be scheduled for future delivery or sent immediately, providing flexibility in your communication strategy.
Key Terms
Broadcast: An email message sent to a list or segment of subscribers at a specific time.
Segment: A subset of your email list created by filtering subscribers based on specific attributes or actions, allowing for more personalized messaging.
Split Test (A/B Test): A method of comparing two or more variations of an email to determine which performs better in terms of opens, clicks, or other engagement metrics.
QuickStats: A feature in AWeber that provides detailed statistics on your email's performance, including opens, clicks, bounces, and complaints.