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Segments

A segment is a set of search criteria that has been saved for later use. When you search through your subscribers you can use various search criteria and create a segment from this.

Segments are useful for searches that you frequently perform, and for sending broadcast messages to groups of people within a given list in your account. Segments are dynamic, so as new subscribers meet the criteria of your segment, they will also be added to the segment.

Note: This feature is not accessible on the AWeber Free plan.  Upgrade your account  to unlock this feature and many more by clicking  Upgrade  within your AWeber account, or by contacting our  Customer Solutions team . 

Example:

Let's say that you have a newsletter about cars, and when people sign
up they tell you what kind of car they have. You perform a search each
week to see how many people have Toyotas. Rather than manually setting that search criteria every week, if you create a segment, you can more easily display all of your subscribers who have Toyotas.

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We also provide you with several pre-made segments, which are already stored in your account. These segments include:

  • Show All

  • Currently Subscribed

  • Unsubscribed

  • Undeliverable

  • Added Today

  • Added Since Yesterday

  • Added In The Past 7 Days

  • Added In The Past 30 Days

  • Added In The Last Year

Creating a Segment

1. Access the Subscribers Page

  • Navigate to the Subscribers tab and select Subscribers.

2. Define Your Search Criteria

  • On the search page, use the Search Option drop-down menu to choose the criteria for your segment (e.g., subscribers who opened a specific broadcast).

  • Click the Search button after selecting your criteria.

  • To add multiple criteria, click the "+" sign. Note: This functions as an AND search, meaning all conditions must be met.

This example shows a search for everyone who opened one of my sent broadcast messages:

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3. Save the Segment

  • Once the search results are displayed, enter a name (minimum of 6 characters) for your segment in the Save search as segment field.

  • Click the Save button to store your segment.

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4. Access and Use Your Segment

  • Your saved segment will appear under the By Segment category on the left side of the Manage Subscribers page.

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You can also send broadcast messages to segments - a great way to put the information that you've been collecting to work!