Creating a welcome series using Workflows is a great way to get subscribers started in your list. You can tailor a welcome message based on how they signed up, then provide more evergreen content to move them down the funnel.
Step 1: Create your Workflow
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Go to the Workflows tab.
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Click "Create Workflow."
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Click "Select" after hovering the "Welcome Series" option.
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Step 2: Name your workflow
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From the upper left hand corner of the editor, click the pencil symbol to change your workflow name.
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Enter the new name for your Workflow and click βDoneβ to save your changes.
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Step 3: Edit your messages
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Click "Edit Message" to customize your welcome message.
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Step 4: Add More Steps (Optional)
If you want more than one message in your welcome automation, you can add more messages with wait times between them.
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Click the plus icon below your message to add a new step.
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Select the βWaitβ step and specify how long you want the automation to wait in between messages.
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Click the plus icon again and choose to add a βMessageβ step.
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Create a new message, or select an existing message from drafts
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Repeat this process for any additional messages you want to add to the Workflow.
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Step 5: Publish your workflow
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Once you have all of your actions in place, publish your changes by clicking the "Publish" button.
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Congratulations! You've successfully set up your first welcome series using Workflows.